Leader Bikes will be the official bike sponsor of Red Bull Ride + Style 2013 on Saturday, May 4th. Two of Leader’s sponsored athletes have qualified to compete in the closed event.
“It’s a prestigious thing to compete in Red Bull Ride + Style,” explained Matt Lingo, Director of Marketing for Leader Bikes. “Our riders Addison Zawada and Joshua Boothby were both invited automatically because they took 1st place in the race and trick competitions last year. We’re stoked to see them defend their titles.”
Now in its third year, Red Bull Ride + Style combines urban contemporary art with fixed-gear racing and freestyle riding. The spectator-friendly festival takes place in San Francisco’s Justin Herman Plaza. Top fixed-gear racers and trick riders must qualify or receive an invitation to participate.
Traditionally reserved for the velodrome race track, but made popular on city streets by bike messengers, fixed gear bikes are single-speed bicycles that forego a freewheel and instead use a lock ring. This allows the rider to control the speed of the bike without the use of brakes.
“Red Bull Ride + Style has earned its place as the most important event of the year in fixed gear,” said Leader founder Sal Lombroso. “As one of the leading companies in the fixed-gear phenomenon, we couldn’t be happier to be its official bike sponsor.”
Red Bull Ride + Style 2013 is this Saturday (May 4th) at the Justin Herman Plaza in lovely San Francisco. Be there!
Here’s an event we are sponsoring for the fine folks in Guadalajara, Mexico.
Get more details here.
Leader will be sponsoring this event and we are giving away a Kagero! For more information, please visit their Facebook event page.
Just wanted to send a quick announcement. It’s taken almost 9 months for me to deal with all the legal technicalities, with the DVD and the music issues/contracts. It’s been a very long journey, but it looks like I’ve finally finished this chapter of the film.
www.FixationDocumentary.com is live!
You can find cyclist and filmmaker biographies, the store (where shirts and stickers are for sale), all of the press information and the DVD release date!!
Here are a few pictures of the official Fixation Bike being built; some crucial components that are being provided by Reynolds and SRAM will be added to the bike very soon.
Thank you all for your support, patience, and everything really!”
We are supporting the Scrooged Alleycat out of San Jose. If you are in the area try to make it out to the event!
We just wanted to take the time to say THANK YOU to our supporters on Facebook! If you want to be a part of the action you too can LIKE US BY CLICKING HERE.
Some of our dealers got back to us with their Black Friday sale information so we wanted to share them with you. CogHouse, IMINUSD and City Grounds are having a Black Friday SALE. Be sure to check them out if you’re looking for sweet deals on Leader Products.
Luke Binder on his Leader Kagero
Devin Tolman for Leader Bikes
Dave Hall for Leader Bikes
Gypsy for Leader Bikes x PC
Faz Adhili for Leader Bikes x PC
Rudy Melo for Leader Bikes