Team rider Michael Chacon models the new Leader t-shirts which are available now at Coghouse.

Photo credit: Matt Lingo

Alex is a young rider from Stockton, CA and recently qualified to be in the Track Race portion of the Red Bull Ride + Style event. Alex was one of the only few who raced in the drops and proved to be a worthy competitor.

Stop Motion Track from LEADER BIKES on Vimeo.

Leader Bikes will be the official bike sponsor of Red Bull Ride + Style 2013 on Saturday, May 4th. Two of Leader’s sponsored athletes have qualified to compete in the closed event.

“It’s a prestigious thing to compete in Red Bull Ride + Style,” explained Matt Lingo, Director of Marketing for Leader Bikes. “Our riders Addison Zawada and Joshua Boothby were both invited automatically because they took 1st place in the race and trick competitions last year. We’re stoked to see them defend their titles.”

Now in its third year, Red Bull Ride + Style combines urban contemporary art with fixed-gear racing and freestyle riding. The spectator-friendly festival takes place in San Francisco’s Justin Herman Plaza. Top fixed-gear racers and trick riders must qualify or receive an invitation to participate.

Traditionally reserved for the velodrome race track, but made popular on city streets by bike messengers, fixed gear bikes are single-speed bicycles that forego a freewheel and instead use a lock ring. This allows the rider to control the speed of the bike without the use of brakes.

“Red Bull Ride + Style has earned its place as the most important event of the year in fixed gear,” said Leader founder Sal Lombroso. “As one of the leading companies in the fixed-gear phenomenon, we couldn’t be happier to be its official bike sponsor.”

Photo credit: Matt Lingo

Woof Jakarta Kagero 2013 from woof jakarta on Vimeo.

Check out this video Woof made of his new KAGERO being built from start to finish. Woof designed the head tube logo for the 2013 KAGERO, and we are genuinely thankful for all his hard work.